Hyundai
  • Introduction
  • What is hyperlocal?
  • Why is hyperlocal important?
  • Managing Leads
    • Logging in
    • Introduction to Leads
    • Lead Details
    • Editing Lead Details
    • Setting the Lead Status
    • Adding Note to a Lead
    • Setting Lead Reminder
    • Checking Activity Log of a Lead
    • Downloading Lead Report
  • Dashboard
    • Dashboard
    • Quick Summary
    • Funnel Metrics
    • Performance Trend
    • Your Campaigns
      • Activate or Pause Campaign
      • Edit Campaign Budget
      • Car Selection
      • Campaign Performace
    • Popular Products
    • Top Performing Ads
  • Frequently Asked Questions - Campaigns
    • Frequently Asked Questions
    • How to activate or pause a campaign?
    • Why is my Cost Per Lead higher or lower this month?
    • How many people have seen my ads?
    • How do I select the cars that I want to advertise?
    • How do I find the website where my Google Ads are taking the users to?
    • Are the changes I make on Dashboard executed in real-time?
    • What should be my Daily Budget?
    • How can I make TDS payment?
    • How do I make offline payments?
  • Frequently Asked Questions - Leads
    • Why should I use this platform when I can get lead at a lower cost per lead outside?
    • What are Expected Leads?
  • New Feature Release
    • Dealer Engagement Plan Dashboard
    • Lead Status Update
      • Which active dealers should I focus on to improve their performance?
      • Which dealers should I focus on activating first?
      • Which active dealers are doing well in the program?
      • Which active dealers are not doing well in the program?
        • Dealer Level Statistics
    • IVR Flow
    • Agent Updation
  • Reach Suggestions
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  1. Frequently Asked Questions - Campaigns

Why is my Cost Per Lead higher or lower this month?

PreviousHow to activate or pause a campaign?NextHow many people have seen my ads?

Last updated 3 years ago

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Our recommendation is to select all the cars for advertising as that directly affects your Cost Per Lead.

Learn more about Car Selection here:

If you didn't select all the cars previously and have selected all the cars now, your Cost Per Lead will show a decrease.

Car Selection