Hyundai
  • Introduction
  • What is hyperlocal?
  • Why is hyperlocal important?
  • Managing Leads
    • Logging in
    • Introduction to Leads
    • Lead Details
    • Editing Lead Details
    • Setting the Lead Status
    • Adding Note to a Lead
    • Setting Lead Reminder
    • Checking Activity Log of a Lead
    • Downloading Lead Report
  • Dashboard
    • Dashboard
    • Quick Summary
    • Funnel Metrics
    • Performance Trend
    • Your Campaigns
      • Activate or Pause Campaign
      • Edit Campaign Budget
      • Car Selection
      • Campaign Performace
    • Popular Products
    • Top Performing Ads
  • Frequently Asked Questions - Campaigns
    • Frequently Asked Questions
    • How to activate or pause a campaign?
    • Why is my Cost Per Lead higher or lower this month?
    • How many people have seen my ads?
    • How do I select the cars that I want to advertise?
    • How do I find the website where my Google Ads are taking the users to?
    • Are the changes I make on Dashboard executed in real-time?
    • What should be my Daily Budget?
    • How can I make TDS payment?
    • How do I make offline payments?
  • Frequently Asked Questions - Leads
    • Why should I use this platform when I can get lead at a lower cost per lead outside?
    • What are Expected Leads?
  • New Feature Release
    • Dealer Engagement Plan Dashboard
    • Lead Status Update
      • Which active dealers should I focus on to improve their performance?
      • Which dealers should I focus on activating first?
      • Which active dealers are doing well in the program?
      • Which active dealers are not doing well in the program?
        • Dealer Level Statistics
    • IVR Flow
    • Agent Updation
  • Reach Suggestions
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  1. Frequently Asked Questions - Leads

What are Expected Leads?

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Last updated 3 years ago

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You may notice Expected Leads in the Budget Settings. Expected Leads are the potential number of Leads that you may generate for the daily budget that you have entered.

Various factors are considered while calculating Expected Leads like,

  • The Industry average, i.e. the average cost per lead of all the outlets participating in the Hyperlocal Program.

  • Location, i.e. zone and region, i.e. the average cost per lead in nearby locations

  • Reach, i.e, the number of people your ads reach on all the channels

  • Other factors

Expected Leads help you to set your Daily Budget according to achieve your business goal.