Hyundai
  • Introduction
  • What is hyperlocal?
  • Why is hyperlocal important?
  • Managing Leads
    • Logging in
    • Introduction to Leads
    • Lead Details
    • Editing Lead Details
    • Setting the Lead Status
    • Adding Note to a Lead
    • Setting Lead Reminder
    • Checking Activity Log of a Lead
    • Downloading Lead Report
  • Dashboard
    • Dashboard
    • Quick Summary
    • Funnel Metrics
    • Performance Trend
    • Your Campaigns
      • Activate or Pause Campaign
      • Edit Campaign Budget
      • Car Selection
      • Campaign Performace
    • Popular Products
    • Top Performing Ads
  • Frequently Asked Questions - Campaigns
    • Frequently Asked Questions
    • How to activate or pause a campaign?
    • Why is my Cost Per Lead higher or lower this month?
    • How many people have seen my ads?
    • How do I select the cars that I want to advertise?
    • How do I find the website where my Google Ads are taking the users to?
    • Are the changes I make on Dashboard executed in real-time?
    • What should be my Daily Budget?
    • How can I make TDS payment?
    • How do I make offline payments?
  • Frequently Asked Questions - Leads
    • Why should I use this platform when I can get lead at a lower cost per lead outside?
    • What are Expected Leads?
  • New Feature Release
    • Dealer Engagement Plan Dashboard
    • Lead Status Update
      • Which active dealers should I focus on to improve their performance?
      • Which dealers should I focus on activating first?
      • Which active dealers are doing well in the program?
      • Which active dealers are not doing well in the program?
        • Dealer Level Statistics
    • IVR Flow
    • Agent Updation
  • Reach Suggestions
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Why is hyperlocal important?

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Last updated 4 years ago

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With the Covid-19 Pandemic, customers are spending more time online. They consume more online content than before. Consumers also tend to check a product online before purchasing.

So, if your Dealership has a strong online presence and a capability to reach potential customers online, then you can continue to get new Leads and sell more cars.

Hyperlocal advertising via the OnlineSales.ai application gives you the capability to run ads made for your Dealership on Google, Facebook, and Instagram. These ads are shown in your city and in areas near to your Showroom.

By switching to online and hyperlocal, you can attract more people to your showroom. India is going through a second wave of coronavirus surge and local lockdowns and restrictions are already in place. Despite of that, you can continue to attract people to buy cars by reaching potential customers online.

A digital strategy that is hyperlocal is thus the most efficient way to attract new customers and close more sales. Such a strategy works much better than traditional advertising like outdoor advertising, local radio ads, etc. as customers are spending most of their time online.

Online usage has increased among consumers due to the pandemic